Client: MITSUBISHI “Small Batch” campaign

DELIVERABLES: TVC, pre-roll, print, social, point of sale

About

With a small-batch inventory and a carefully curated lineup, Mitsubishis might not be the most common car on the road today - but they are packed with more features than ever. So why not turn our limited range of models into a limited-edition mindset? With a limited budget, we established a tone and visual identity that went beyond the original bridge campaign ask and extended into Mitsubishi’s 2020 models.


THE 2019 MITSUBISHI CROSSOVER FAMILY

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TVC

FEATURETTES

PRINT

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Credits:

PRODUCTION:
Victor Huber Productions
Director: Victor Huber

EDITORIAL
Editor: Kevin Bagley

FINISHING
Bonfire Labs

AGENCY:
CCO: Matt Curry
Creative Director: Anders Gustafsson
Copywriter: Ashley S. Wood & Cam Murray
Art Director: Savannah Hicks & Dennis Remsing
Producer: Fearghal O’dea
Account Director: Michelle Finelli